As K-POP NOW! gets closer to its international release (coming to Amazon on April 29), Tuttle is slowly ramping up its marketing push. And one cool thing they’re doing is holding a contest over on Goodreads, giving away 10 copies. So sign up and enter if you want to win a free copy.

I should also mention that I’ll be going on a mini lecture tour (kind of) in the second week of April. Actually, it’s mostly a coincidence that it synchronizes with the release of K-POP NOW, but I think the coincidence is kind of cool. Anyhow, I’ll be talking about K-pop and Korean culture at the University of Pennsylvania on April 7, Indiana University on April 8, Ohio State University on April 10 and the University of Michigan on April 11.

I think Tuttle is trying to organize some bookstore stuff at those schools, too, but I don’t have any details yet.